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This web page has the following in the web page, "Special Needs Products for Kids." We saw that the web site also stated " At InYard, we focus on providing high quality products specifically designed for both young children and teens with special needs including Autism and Sensory Processing Disorder." It also said " Our range of products - which includes our flagship sensory product, the Therapy Swing - have received rave reviews from parents and occupational therapists across the US and the world. Jumbo Therapy Swing - Dark Blue - up to 165 lbs. Notify me when this product is available." The header had Therapy Swing as the highest ranking optimized keyword. It is followed by Special Needs, Sensory Processing Disorders, and Cuddle Swing which isn't as ranked as highly as Therapy Swing. The next words inyardproducts.com uses is Vestibular Input. Therapy was included and might not be understood by web crawlers.